Generation Remix

Remixing culture

Majority of content found on the internet is generally in the form of a remix– the mash-up of texts which in turn produce a new, individual text with its own original meaning. Some of these remixes include YouTube videos, film productions and the most common example of remixing is found in the combining of lyrics and rhythm from one song with other sounds or the altering of multiple existing rhythms which in turn form a new song as a whole. The concept of remixing in music has rapidly become a new wave of music genre in itself, as well as an expression of creativity and originality amongst active participants on the internet.
Audience members used to remain passive on the internet- merely watching and listening –but with the increasing evolution of technology, more artists are becoming active in participating in these cultural advances of remixes and mash-ups. Remixing of music is one of these cultures in which audiences can participate in freely and easily by simply downloading an app or searching up a website that enables them to mix certain songs and create their own version. However, the copyrighting laws behind remixes are much more detailed than the laws that protect original work- a remix is a ‘derivative work’, meaning that permission from the original artist must be given in order for the remix to be produced.

‘Good artists copy; great artists steal’

Lana Del Rey vs Cedric Gervais ‘Summertime Sadness’ ^

Tyler Ward ‘Talk Dirty to Me (Cover/Remix)’ ^

 

There are two videos above; one is Cedric Gervais’ popular remix of Lana Del Rey’s song ‘Summertime Sadness’ and the other is from YouTuber Tyler Ward, a cover artist who has covered/remixed Jason Derulo’s ‘Talk Dirty to Me’ using auto mechanical equipment as the background instrumental.

Gervais’ remix of ‘Summertime Sadness’ received many more views than Del Rey’s original song on YouTube- the remix receiving 82 million views while the original received only 54 million. When thinking about circumstances like this, should the original artist be given the credit for making the original song? Or because it is a remix of the original song and is in itself a new song entirely, does that mean the new creator gets the credit?
Same with Tyler Ward’s remix- is this considered as an original work?
-ThatGirlLauren

 

For more information on remixing or the examples provided, check out these sites:
http://remixtheory.net/?cat=6

https://www.youtube.com/watch?v=akhmS1D2Ce4&noredirect=1 -‘Summertime Sadness’ Gervais remix link to YouTube
https://www.youtube.com/watch?v=TdrL3QxjyVw -‘Summertime Sadness’ Lana Del Rey
https://www.youtube.com/watch?v=u1kgXQTAUBc -Tyler Ward ‘Talk Dirty to Me (Cover/Remix)’ link to YouTube
https://www.youtube.com/channel/UC4vT3qTr8fwVS7IsPgqaGCQ– Tyler Ward Youtube channel
http://marketingland.com/remix-culture-rethinking-what-we-call-original-content-41791

 

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One thought on “Generation Remix

  1. lifeofaysha says:

    WOW Lauren, this was a brilliant post! I think you presented the issue of remixing and ownership really well. The examples you chose were great choices because as you said Cedric Gervais’ remix of ‘Summertime Sadness’ received so many more views than the original song so who should receive credit for the work? Keep up the great work!

    Liked by 1 person

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